{"id":33054,"date":"2017-04-15T00:42:31","date_gmt":"2017-04-15T00:42:31","guid":{"rendered":"http:\/\/www.similima.com\/?p=33054"},"modified":"2022-01-17T02:45:31","modified_gmt":"2022-01-17T02:45:31","slug":"how-to-design-clinic-right-way","status":"publish","type":"post","link":"https:\/\/www.homeobook.com\/how-to-design-clinic-right-way\/","title":{"rendered":"How to design your clinic the right way?"},"content":{"rendered":"<p><b>Dr Mansoor Ali\u00a0<\/b><\/p>\n<p>Starting your first clinic can be challenging and exciting at the same time. A BHMS\/BAMS\/MBBS degree with an internship or practical work experience will give you enough confidence and know-how to set up your own clinical practice.<\/p>\n<p>We will give you proper guidance and useful tips in setting up a new homoeopathy clinic.<\/p>\n<p><b>\u00a0Background knowledge required to establish a practice\u00a0<\/b><\/p>\n<ul>\n<li>The principles of Homoeopathy<\/li>\n<li>Basic medical sciences<\/li>\n<li>Clinical subjects<\/li>\n<li>Communication skills<\/li>\n<\/ul>\n<p><b>Requisites according to Hahnemann<\/b><\/p>\n<p>Aphorism 83<\/p>\n<ul>\n<li>The physician should be free from prejudice.<\/li>\n<li>He must have sound sense.<\/li>\n<li>He should be attentive.<\/li>\n<li>He should faithfully record all the deviations<\/li>\n<\/ul>\n<p><b>Qualities of physician in chronic case taking<\/b><\/p>\n<p>Aphorism 98<\/p>\n<ul>\n<li><b><\/b>Circumspection<\/li>\n<li>Tact<\/li>\n<li>Knowledge of human nature<\/li>\n<li>Caution on conducting inquiry<\/li>\n<li>Patience in an eminent degree.<\/li>\n<\/ul>\n<p><b>In the past<\/b><\/p>\n<ul>\n<li><b><\/b>Doctor was God<\/li>\n<li>Supreme authority<\/li>\n<\/ul>\n<p><b>Now<\/b><\/p>\n<ul>\n<li>Patient as a customer<\/li>\n<li>Doctor as a service provider \u201cCustomer is the KING\u201d<\/li>\n<li>The Patient : Types<\/li>\n<li>Difficult to deal with : Demanding, annoying, unrealistic, loud and objectionable.<\/li>\n<li>Desirable: pleasant, easygoing, intelligent, accommodating and knowledgeable<\/li>\n<li>Others: timid, questioning, unprepared, lacking in knowledge and uncertain about what they want or need.<\/li>\n<\/ul>\n<p>\u201cWe Have to handle all\u201d<\/p>\n<p><b>Medical\/clinical expectations of patients and relatives\u00a0<\/b><\/p>\n<p><b>To have clinical core competence.\u00a0<\/b><\/p>\n<ul>\n<li>Cure rate does matter<\/li>\n<li>Good clinical methods<\/li>\n<li>Exude confidence<\/li>\n<li>Evidence based practices<\/li>\n<li>Proper documentation.<\/li>\n<li>Good legible prescriptions, a detailed prescription\/discharge summary, certificates, prompt issue of papers for Insurance\/re-imbursment<\/li>\n<li>Clear explanation for administration of medicine to ensure compliance.<\/li>\n<\/ul>\n<p><b>Non medical expectations<\/b><\/p>\n<ul>\n<li>Honor the appointments. Appointment system should be accurate but flexible.<\/li>\n<li>Communicate well with them in day to day language. Medical words should be avoided.<\/li>\n<li>To listen to their problems patiently and give them enough time. Master the art of listening<\/li>\n<li><b><\/b>Show personal <b>concern for the patient. \u00a0<\/b><\/li>\n<\/ul>\n<p><b>Patient Expecting from you\u00a0<\/b><\/p>\n<ul>\n<li>The patient&#8217;s experience in the clinic forms the reputation of the doctor.<\/li>\n<li>The patient expect punctuality, caring attitude, empathy, friendly environment, respect and courteous communication<\/li>\n<li>Every time you interact with patients call them by their names.<\/li>\n<\/ul>\n<p><b>Factors affecting expectations<\/b><\/p>\n<ol>\n<li><b><\/b>Nature of medical illness.<\/li>\n<li>Past experience in the same set up.<\/li>\n<li>Experience with other doctors.<\/li>\n<li>Financial and social standing.<\/li>\n<li>Level of education.<\/li>\n<\/ol>\n<p><b>Know Your Needs<\/b><\/p>\n<p>When deciding to set up an independent practice the basic requirements are<\/p>\n<ul>\n<li>Knowledge<\/li>\n<li>Instruments &amp; Medicines<\/li>\n<li>Large number of patients<\/li>\n<li>Financial support<\/li>\n<\/ul>\n<p><b>Location for your clinic &#8211;<\/b>prime importance<b> <\/b><\/p>\n<p><b>Size of Clinic\u00a0<\/b><\/p>\n<ul>\n<li>Doctor chamber<\/li>\n<li>Pharmacy\/Reception<\/li>\n<li>Waiting room<\/li>\n<li>Parking area<\/li>\n<li>Staff necessary<\/li>\n<\/ul>\n<p><b>Basic Requirements<\/b><\/p>\n<ul>\n<li>Good Interior with light &amp; ventilation<\/li>\n<li>Examination Room<\/li>\n<li>Dispensing Room<\/li>\n<li>Fees Collection<\/li>\n<li>Registers &amp; documents<\/li>\n<li>Waste Collection, Dustbins<\/li>\n<li>Sink, Tap &amp; Toilet<\/li>\n<\/ul>\n<p><b>Basic Equipment<\/b><\/p>\n<ul>\n<li>Stethoscope<\/li>\n<li>BP Apparatus- Mercury type<\/li>\n<li>Percussion Hammer<\/li>\n<li>Torches<\/li>\n<li>ENT\u00a0 set with Head Mirror<\/li>\n<li>Weighing Scale<\/li>\n<li>IV sets, scalps &amp; IV stands<\/li>\n<li>Foreign body remover<\/li>\n<li>Ambu bag<\/li>\n<\/ul>\n<p><b>Reception Area<\/b><\/p>\n<ul>\n<li>Set up and design impresses the patients about the quality of treatments offered.<\/li>\n<li>The lobby is made of stress-free and comfortable for the visitor with a TV set, music systems, lighting etc.<\/li>\n<\/ul>\n<p><b>Interior Design<\/b><\/p>\n<ul>\n<li>Attention must be given to ventilation, air quality, noise pollution, cabinet for files and medicines<\/li>\n<li><b>The flooring <\/b>surface not only enhances the look of the clinic but also contributes in creating a comfortable feeling<\/li>\n<li>The design chosen should make the rooms look more spacious and comfortable.<\/li>\n<li>Painted walls are cost-effective and easy to clean<\/li>\n<li><b><\/b><b>Visit few clinics before you starts<\/b> and discuss the pros and cons<\/li>\n<li>Service of an interior designer<\/li>\n<\/ul>\n<p><b>Front office<\/b><\/p>\n<ul>\n<li>Sitting arrangement \u2013 Comfortable &#8211; since you have to sit a long time in your clinic.<\/li>\n<li>Sitting arrangement for Receptionist &amp; Pharmacist<\/li>\n<li>Reading materials including magazines for children<\/li>\n<li>Attractive painting<\/li>\n<li>Toys and baby chairs<\/li>\n<li>Quietness &amp; Privacy<\/li>\n<li>Drinking water, Toilet<\/li>\n<li>Advance Booking \u2013 they will not reach on time?<\/li>\n<\/ul>\n<p><strong>Select the right chair &#8211;<\/strong> you have to sit a ling time comfortably without strain<strong> \u00a0<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><b>Newer concepts<\/b><\/p>\n<ul>\n<li>Facility for recording the case<\/li>\n<li>Paperless clinic<\/li>\n<li>Give more attention to First time patient<\/li>\n<li>Good relation with doctors of other system<\/li>\n<li>Tie-up with nearby small hospitals<\/li>\n<li>Free treatment\u00a0 &#8211; not recommended<\/li>\n<\/ul>\n<p><b>Hiring the staff<br \/>\n<\/b><\/p>\n<ul>\n<li><b>Three crucial factors<\/b> :- compatibility, education and experience.<\/li>\n<li>Discuss and clarify on salary, compensation, benefits if any, work timings, etc. in detail and only then hire the applicant.<\/li>\n<li>Review their performance and compensate them with incentives at regular intervals.<\/li>\n<li>Address their issues from a neutral point of view.<\/li>\n<li>Hire fresher and train them as a viable option.<\/li>\n<li>Avoid students and workers \u2013 opt retired hands<\/li>\n<li>Less manpower<\/li>\n<li>Support from your family &#8211; train your family on dispensing medicines &#8211; useful when pharmacist on leave<\/li>\n<\/ul>\n<p><b>Homoeopathic Pharmacist<\/b><\/p>\n<ul>\n<li>Most important quality is &#8211; Trust worthiness<\/li>\n<li>Random check on reliability needed<\/li>\n<li>An eye Cash dealings<\/li>\n<li>Pre-packing of medicines required to dispose patients on time<\/li>\n<\/ul>\n<p><b>Medicines\u00a0<\/b><\/p>\n<ul>\n<li>No compromise on quality<\/li>\n<li>Sealed bottles<\/li>\n<li>30 ml enough<\/li>\n<li>Use Genuine Vehicles<\/li>\n<li>Quality packing and bottles<\/li>\n<\/ul>\n<p><b>Fee structure<\/b><\/p>\n<ul>\n<li>There is no fixed fee charged by the doctor.<\/li>\n<li>Some change less fee to attract more patients, while others charge for the cost of facilities offered.<\/li>\n<li>Charge your patients reasonably.<\/li>\n<li>Highlight the benefits and the salient features of your <b>services.<\/b><\/li>\n<li>Sometimes patients complain of the charges being higher than a general physician.<\/li>\n<\/ul>\n<p><b>Chain Clinics \/Speciality clinics<\/b><\/p>\n<ul>\n<li>This involves sharing of time, space and equipment by two or more doctors.<\/li>\n<li>Practice independently at different timings, though occupying the common space.<\/li>\n<li>Issues on medicine purchase and maintenance need clarification before preparing the contract.<\/li>\n<li>Focus on an area what you excel<\/li>\n<\/ul>\n<p><b>Trend<\/b><\/p>\n<ul>\n<li>More and more clinics with state of the art facilities are coming up every day.<\/li>\n<li>This reflects the confidence of the treating homeopath and boosts the satisfaction of the client.<\/li>\n<li>Many of them with ISO and NABH certification &amp; other Accreditations<b><br \/>\n<\/b><\/li>\n<\/ul>\n<p><b>Create a Brand\u00a0<\/b><\/p>\n<ul>\n<li>You too can develop a singular identity through branding and create an edge over the competition.<\/li>\n<li>Create simple and distinct ID cards.<\/li>\n<li>Always carry them with you and distribute them to the people you interact with.<\/li>\n<li>Brochures or newsletters can be circulated to the patients with treatment details, significance and salient features.<\/li>\n<li>Stock recent magazines and newspapers highlighting importance of homeopathy in various disorders.<\/li>\n<\/ul>\n<p><b>Infrastructure<\/b><\/p>\n<p>Should reflects Professionalism<\/p>\n<p>A patient&#8217;s first impression of his physician can be made within the first few minutes of entering the clinic.<\/p>\n<p>Implement <b>Air hostess philosophy<\/b> in designing a clinic &#8211; hair hostess doing the same nature of work as of our house maid &#8211; but the salary, social reputation, dress code are different &#8211; so start attractive clinic &#8211; that give more reputation to you and homoeopathy.<\/p>\n<p><b>Update yourself<\/b><\/p>\n<ul>\n<li>Update yourself with the latest news on nutritional aspects<\/li>\n<li>Make arrangements to give advise to patients on emergency visit.<\/li>\n<li>Train your staff in communication skills to deal with the patients effectively.<\/li>\n<li>Make your web site more patient friendly and interactive in nature.<\/li>\n<\/ul>\n<p><b>Punctuality<\/b><\/p>\n<ul>\n<li>Reach the clinic on time.<\/li>\n<li>Don\u2019t make the patients wait for you.<\/li>\n<li>In case of unavoidable circumstances convey a message to the concerned patient through staff.<\/li>\n<\/ul>\n<p><b>Dress Code<br \/>\n<\/b>Dress for the job you want,\u00a0 not the one you have.<br \/>\nLet your dress reflect professionalism.<\/p>\n<p><b>Refer case !\u00a0<\/b><\/p>\n<ul>\n<li>Refer at the right time<\/li>\n<li>A satisfied customer will bring 1 or 2 patients<\/li>\n<li>A dissatisfied customer may result loss of 10 patients<\/li>\n<li>Create a rapport with neighbouring doctors &amp; hospitals<\/li>\n<\/ul>\n<p><b>Customer Service-Inference<\/b><\/p>\n<ul>\n<li>Up to 60% of dissatisfied patients will not return<\/li>\n<li>Dissatisfied customers will tell 8-10 people. 13% will tell 20 people<\/li>\n<li>It costs 5X as much to attract a new customer<\/li>\n<li>Seven of ten complaining customers will do business with you again if you resolve issue<\/li>\n<li>If you resolve a complaint on the spot, 95% will do follow gain<\/li>\n<\/ul>\n<p><b>Accreditation<\/b><\/p>\n<ul>\n<li>Certification\/accreditation<\/li>\n<li>Recognition of the clinic<\/li>\n<li>National Accreditation Board for Hospitals &amp; Healthcare Providers (NABH)<\/li>\n<li>Quality Council of India<\/li>\n<\/ul>\n<p><b>Clinical Establishment act<br \/>\n<\/b>The Clinical Establishments Act(Registration and Regulation) has been enacted by the Central Government to provide for registration and regulation of all clinical establishments in the country with a view to prescribing the minimum standards of facilities and services provided by them<\/p>\n<p>Web: clinicalestablishments.nic.in\/<\/p>\n<p><b>Taxes to pay\u00a0<\/b><\/p>\n<ul>\n<li>Professional tax<\/li>\n<li>Income Tax<\/li>\n<li>Daily book<\/li>\n<li>Bill<\/li>\n<li>Registration of clinic<\/li>\n<\/ul>\n<p><b>Work Out\u00a0<\/b><\/p>\n<ul>\n<li>Expenses<\/li>\n<li>Investment for future<\/li>\n<li>Money to Help the People in Need \u2013 <b>Charity\u00a0<\/b><\/li>\n<li>NEVER use credit card, always use the debit card, because we must use the money we have, not the money someone else is holding!<\/li>\n<li><b>15% expenses <\/b>towards advertisement<\/li>\n<\/ul>\n<p><b>Buying a running clinic ? <\/b>Evaluate the Practice<b><br \/>\n<\/b><\/p>\n<ul>\n<li>Check on the following few facts before buying:<\/li>\n<li>Is the practice active and flourishing?<\/li>\n<li>The financial status of the clinic in the last 3 years.<\/li>\n<li>The reputation of the clinic.<\/li>\n<li>The difference in the net and gross practice income.<\/li>\n<li>The average fees charged from patients.<\/li>\n<\/ul>\n<p><b>Good relation with other doctors &amp; systems<br \/>\n<\/b>Maintaining sound relations with other doctors is a vital component for a successful marketing plan for a new practice. This ensures referrals from them, which forms the crux of a bustling medical practice.<\/p>\n<p><b>Attributes of good medical professional<\/b><\/p>\n<ul>\n<li>Clinical Competence<\/li>\n<li>Communication skills<\/li>\n<li>Ethical behavior<\/li>\n<li>Duty, accountability, taking\u00a0 responsibility<\/li>\n<li>Respect for patients, colleagues and health system<\/li>\n<li>Self improvement, passion for excellence<\/li>\n<li>Humanistic\u00a0 Values<\/li>\n<\/ul>\n<p><b>Dr Mansoor Ali KR<br \/>\n<\/b>Professor, Govt. Homoeopathy Medical College. Calicut<\/p>\n<p><a href=\"https:\/\/drive.google.com\/file\/d\/1SoG0aVzEjLDH8raG4yhwM4_QR3ILWcPg\/view?usp=sharing\">PPT on how to set up a clinic\u00a0<\/a><\/p>\n<p><b>More useful articles on clinic design<br \/>\n<a href=\"https:\/\/www.homeobook.com\/category\/clinic-setup\/\">https:\/\/www.homeobook.com\/category\/clinic-setup\/<\/a><\/b><\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>Dr Mansoor Ali\u00a0 Starting your first clinic can be challenging and exciting at the same time. A BHMS\/BAMS\/MBBS degree with an internship or practical work experience will give you enough confidence and know-how to set <a class=\"mh-excerpt-more\" href=\"https:\/\/www.homeobook.com\/how-to-design-clinic-right-way\/\" title=\"How to design your clinic the right way?\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":1,"featured_media":40935,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8929],"tags":[4711],"class_list":{"0":"post-33054","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-clinic-setup","8":"tag-how-to-start-a-clinic"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to design your clinic the right way?<\/title>\n<meta name=\"description\" content=\"Starting your first clinic can be challenging and exciting at the same time. 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